Financial analysis and CFO-level advisory for Australian businesses scaling past $10M.
We've both run businesses — we interpret what your numbers are saying so the next decision doesn't rest on instinct.
45 minFreeWritten diagnostic returned either way
$2M+
Net profit built after years of operating losses
18mo
From first diagnostic to the result
0
Junior handoffs. Work led personally by Will and Lee
1
Monthly advisory rhythm, the thing that compounded
"The breakthrough wasn't more data.
We had plenty of that. It was finally having clarity about what the numbers were telling us."
Chief Executive Officer ·
Food & Beverage Manufacturing
Where the revenue you book is actually earning you money, and where it isn't. We rebuild the gross-profit lens your P&L was never designed to show, and we tell you what to cut, reprice, or double down on.
Working capital, cash conversion, debt serviceability, seasonal pressure points. A forward-looking view of the money, so you stop being surprised by the ledger and start using it as a decision tool.
The hire, the acquisition, the investment, the pricing change. Board-grade analysis modelled with your numbers, delivered in the week you need it, not the quarter after.
We keep the client list deliberately small.
Not because we have to. Because the work requires it.
Forty years of CFO-grade experience across owner-led businesses, consolidated into a two-person practice.
The advisor on the call is the advisor on the file.
Most CFOs understand the numbers. We understand what's riding on them.We've run businesses just like you.
45 minutes with Will or Lee.
A written Financial Clarity Diagnostic returned either way. No pitch. No obligation.